Neoliberalism and Religion

Neoliberalism is an ideology that tends to absorb spheres of life that previously stood apart from economics and politics. This is a discussion, focusing on American Christianity, of how religion can become absorbed into neoliberal economic and political agendas and mimic Neoliberal marketing and management techniques. Neoliberal Christianity may be persuasive as a political and economic ideology, but is it religious (as in something other than worldly) when it diverges from a straight-forward reading of the Christian account of Jesus’ life and teachings.

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